Simply put, digital transformation is how your business will evolve and transform.
At its core, digital transformation involves the process of leveraging technologies to transform the way a business operates. This requires companies to roll out new digital capabilities holistically to deliver desired business outcomes.
Use cases for digital transformations span the enterprise, mid-market, and small business markets. Here are some everyday examples:
- FINANCIAL SERVICES - Digital cheque deposits and online trading portals.
- RETAIL - Mobile checkout, online prescription glasses and frame fitting.
- UTILITIES - Smart meters and smart factories leveraging IoT.
- AGRICULTURE AND FARMING - Digital livestock tracking and autonomous farm vehicles.
- FOOD SERVICES - Digital menus in restaurants, online grocery sales and delivery.
- ENTERTAINMENT - E-tickets, streaming music and videos.
According to market intelligence firm IDC, “Worldwide spending on digital transformation investment is growing at 17.5% CAGR and will soar to $7.4 trillion over the years 2020 to 2023.”
Many businesses have kicked off their digital transformation without realizing it. Subscribing to a CRM application such as Salesforce.com or moving an on-premise company email server to Office 365 can be deemed as first steps into digital transformation, enabling productivity gains and employee mobility.
WHAT’S IN A NAME?
Digital transformation, sometimes abbreviated as DX, focuses on using digital technologies such as cloud computing, big data and artificial intelligence to make foundational changes in the way your organization operates. It is not about turning a traditional process into a digital one, but the goal is to completely transform the way your organization uses its technology, people and processes to become more efficient and effective.
LOOK BEFORE YOU JUMP
Technology is only one piece of the digital transformation puzzle. Ensuring a sound digital future for any company involves identifying the right technologies, people, processes, and partners. The technologies and platforms that a company chooses will depend on the nature of its business, its current state, and the outcomes it expects to drive.
Employees with the right skill-set are critical to the success of any digital transformation initiative. Processes need to be tweaked or created to support the technology and people. Organizationally, there is a need for a cultural shift to ensure that the new systems, tools, and processes are utilized to ensure success.
It’s important to remember that any good cloud strategy will allow you to capture more of your IT team’s strengths and focus them in areas of your business that will help drive growth.
A partner who can help with identifying technology solutions that fit the company’s needs and objectives can be an essential element of a digital transformation journey.
While global leaders may face similar challenges, a recent Microsoft study in the UK points to key challenges faced by leadership.