Hybrid by Design: How Mid-Market IT Leaders Are Taking Back Control of Their Cloud

Hybrid by Design: How Mid-Market IT Leaders Are Taking Back Control of Their Cloud

Cloud was meant to make IT simpler and cheaper. For a lot of teams, it also brought costs nobody planned for: egress fees, licence changes after Broadcom bought VMware, and AI workloads that multiply data transfer and query spend.

In this SIM Toronto webinar, Aptum CEO Jeremy Pease and Alistair Croll, author of Lean Analytics, talk about what’s changed and what IT leaders can do about it. Herb Chan, SIM Toronto board member and past president, moderates and puts audience questions to the speakers.

What they cover:

• Why the application now decides the infrastructure, and what that means for planning
• The cycle of promise and extraction, from the early internet to cloud, big data and AI
• Shadow IT then (unbudgeted AWS accounts) and now (personal AI accounts)
• Egress fees, and why agentic AI will push data transit costs higher
• Hybrid setups and open-weight models as leverage with vendors
• Keeping security consistent across several environments
• What migration really costs, including re-IP
• Porter’s value chain and Braden Kelly’s value innovation framework
• Building plans that can change: “the first rule of any plan is how to change the plan”

Moderator:

Herb Chan
SIM Toronto

Speakers:

Jeremy Pease
Chief Executive Officer, Aptum

Alistair Croll
Author, Lean Analytics

Related resources:

• Whitepaper: The Cloud You Can’t Escape: How Hyperscalers Inflate Your Costs